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ON-CAMPUS UNDERGRADUATE DEGREES
Bachelor of Arts in Global Tourism Management
STRUCTURE   COURSES
A 4-year degree program. Years 1 and 2 combine full academic courses with English language and study skills to support international students’ academic studies. Years 3 and 4 of the BA program are taught over a standard 2 year period. Field trips and a 3 month internship are included.
Students must earn 120 credits (30 credits per year) to complete the degree program.
There are 26 hours per week of class time, including an academic advisory hour.
The BA in Global Tourism Management provides the essential blend of applied tourism, social sciences and humanities courses to foster a comprehensive understanding of sustainable tourism management in a globally competitive context. Professional tourism managers require a comprehensive range of abilities, knowledge and experience in order to build a socially and environmentally sustainable tourism industry. The program addresses
essential topics and competencies related to entrepreneurship, destination marketing, leadership, communications, community development,
poverty alleviation and global sustainability.
Fall: September 8, 2014
Professional career opportunities
Assistant product development manager • Conference or events coordinator • Destination marketing organization (DMO) assistant manager • Municipal tourism assistant planner • Municipal economic development assistant manager • Assistant marketing manager
Foundations; Digital Communication in Global Business; Writing, Critical Thinking and Research Literature; Managing Tourism Operations; Research Methods for Tourism; Financial Management for Tourism; The Leadership Experience; Multicultural Management and Communications; Services Marketing for Tourism; Tourism Policy and Planning; Tourism Product Development; Destination Management
and Marketing; Sustainability in Tourism and Hospitality; Tourism Entrepreneurship; Human Resources Issues and Practices; Ethical Issues in Hospitality; Strategic Management in the Hospitality and Tourism Industry; Globalization and the Hospitality Industry; International Hospitality Internship Preparation; International Hospitality Internship
ENTRY REQUIREMENTS
INTAKE DATES
TUITION
IELTS 5.5 or TOEFL iBT 68 or Study Group test equivalent
High school completion with a 75% average / “B”/ GPA (3.00/4.33)
Spring: January 6, 2014
$8,160 per semester
Study tourism in the #1 destination to visit in Canada. Internship opportunities are on your doorstep in Victoria.
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